Fact: Outdoor advertising is high impact and low-cost.

With more working individuals, longer commutes and miles being driven by a record amount of vehicles, the

audience for outdoor advertising is growing at an extremely rapid pace. With other media becoming

more fragmented by the addition of more and more satellite and cable channels, Internet sites, newspaper

and magazines, outdoor advertising is the one medium that can't be overlooked or diluted.

Fact: Outdoor advertising is unmatched when it comes to coverage, target advertising and repetition.

Surveys show that 80-90% of a given market can be reached with high frequency levels by solely utilizing

outdoor advertising. With 24 hour exposure and viewed over and over outdoor advertising reinforces the

product, services, or message an advertiser is trying to convey. It is one of the most effective ways of

reaching the entire population. The mere size of a billboard creates one of the most powerful visual impacts

on the audience. It cannot be turned off, thrown away or tuned out.

"Vertical" advertising allows advertisers to target certain areas in which to promote their message. It allows

advertisers to focus on prime marketing areas and aids in cultivating new markets. Advertisers eliminate the

waste of circulation as in printed media and fringe areas of radio and TV coverage. In fact, radio, TV, and

newspaper companies have realized the benefits of using outdoor advertising as proven by their own use

of billboards.

Billboards are irreplaceable when giving directional assistance to travelers especially ones unfamiliar with

surroundings. Many times, they are the last advertisement a buyer sees before the point-of-purchase. Polls

have shown that most Americans use billboards when traveling or when making buying decisions.

New products, specifically the printed vinyl coverings, have allowed advertisers the security of knowing that

their artwork, logos, and message will exhibit a photo-quality finish.

Fact: With 20 years of experience, D'AGOSTINO OUTDOOR is the company that will meet your high

expectations in billboard advertising.

Please see the list below of our current outdoor advertising structures and location maps.